Instagram is probably a regular part of your day and it is not surprising that a Hungarian museum that makes it much easier to snap the perfect shot has become a destination in itself. Budapest’s ‘Museum of Sweets and Selfies’ is the new rage that is taking the social media- savvy crowd by storm
With almost 30,000 visitors ever since it opened last December. The 400-square-metre large “Selfie Museum”, billed as the first of its kind in Europe, is already one of Hungary's most popular tourist attractions.
Visitors entering the first 11 exhibition rooms are met with palm trees growing from the walls and pink-colored surroundings. “Here you can stand out from the crowd, perhaps by finding a new perspective like an aerial photo, or by playing with the quirky props,” said 33-year old Ms. Lilla Gangel, who co-founded the museum with her partner Balazs Koltai. “There are more and more places on the internet where you can share photos, we’re living in this type of world now, whether we like it or not,” she said.
Mr. Koltai had the idea during a meeting in the United States of America where, for the first time, he heard of the American Museum of Ice Cream, an interactive ice-cream and candy themed exhibition which is very often used as a background for selfies. This creative idea is targeted at the younger generation looking for an edge to their status update and profile pictures.
“In the world of social media (Facebook, Instagram), I thought it was an absolute viable idea,” he recalled.
The new so-called selfie museum lets visitors pose by pink palm trees and frolic in multi-colored sprinkle baths has proved to be a hit with social-media savvy and tourists alike. The 11 interactive installations at the museum include a ride on banana swings, a climb on an unicorn or a lounge on giant macaroons.
